Design and the future

Design, as a thinking style, is starting to be recognised for its contribution to tackling today’s most complex problems. Its role maybe even more important in the future, or the Future, that permanently fascinating horizon which occupies our dreams and fantasies. But not just in making the products and services of tomorrow.  Design is practical… Continue reading Design and the future

Now Trending

Every year, in late December, as the solstices approach—winter or summer, depending on your hemisphere—the design-trends-for-the-next-year articles appear, as if to beat the new year deadline. This false urgency exaggerates their significance: these aren’t catastrophic, black-swan events (wholly unpredictable—until they happen!) but slow processes already in motion. These ‘trends’ are tendentious and exist only in… Continue reading Now Trending

Specialists vs Generalists

A human being, wrote sci-fi writer Robert Heinlein, should be able to fight, write poetry and die gallantly, among 18 more things. Specialisation, he famously said, is for insects. This is typical of the scorn for specialisation shown humanists. They romance generalism, specialisation’s antithetical shadow, extolling its unbounded roaming, its quest for wisdom, universality, and a… Continue reading Specialists vs Generalists

The Business of Consulting

In the last decade, the more far-seeing set of mature, large businesses has been making hopeful approaches towards design. Their ardour comes from seeing design as a source of competitive advantage, and has been reported on widely. This column, too: we labelled Apple, Airbnb, Google and their increasing tribe as ‘digital darlings’. In their wake,… Continue reading The Business of Consulting

A Class Apart

A drawing room sofa upholstered with bold graphics runs the risk of showing poor taste. But sofa cushions, by convention, are a license for graphic fun. My sofa set sports a smart black and white set (pictured) of four, with printed and crudely embroidered naive drawings. They picture: a bicycle; a hand pulled rickshaw; an… Continue reading A Class Apart