A design studio’s delayed rant on the Twitter DP change, largely confused as a rebranding to X.
Category: studio diaries
Healthy Planet website: play at work
We are designing a website for Healthy Planet, a group of schools in Noida and Ghaziabad, Uttar Pradesh. In a world where education is being increasingly commercialised, compartmentalised and regimentalised, Healthy Planet schools stand out. The approach is unhurried and mindful. They look for the individual in each child and guide their learning using proven… Continue reading Healthy Planet website: play at work
Dylan to Dhillon: music in the office and beyond
I joined ICD a little over two years ago, my first job at a creative studio. I came here from the editor’s office of a social-development journal. And from day one I realised it was going to be very different here. There, my editor liked to work in a quiet setting. While a lot of… Continue reading Dylan to Dhillon: music in the office and beyond
Photo books are more than photos
Ask designers and they would agree that editorial design projects are more labour of love than commercial work. Of these, photo books hold a special place in our hearts. We’re careful about the subjects we work with on these projects. Over the years we’ve turned down more requests for ‘coffee table books’ than we would… Continue reading Photo books are more than photos
Sheela Foam identity: a legacy of leadership
Sheela Foam Ltd is India’s biggest foam manufacturer, a $2 billion publicly traded company with operations spanning Asia, Europe and Australia. Sleepwell, its flagship consumer comfort product brand is a household name in the country. A female founder-led enterprise, Sheela Foam has led the foam industry for the past 30 years out of the 50… Continue reading Sheela Foam identity: a legacy of leadership
Wild Stone Classic: history in a can
A few fortnights ago, Wild Stone, perfumers from Kalikata, known all over the land as the emperors of scent, came wafting into our old smithy. Demanding a vessel be fashioned for their new perfumes, not one but three, of a new class, mixed using formulas long thought lost. Musk is the scent of ancient beasts.… Continue reading Wild Stone Classic: history in a can
PR Daroz: How a life in clay takes shape
We are designing a book on the life and art of PR Daroz, the renowned ceramic artist. He works at the very edge of the Indian ceramic art scene—expanding the field through his experiments with clay and porcelain. A book for an artist—someone who appreciates and understands the value of experimentation and exploration deeply. We… Continue reading PR Daroz: How a life in clay takes shape
Secret Temptation Soap
We are designing a pack for a beauty soap for young ladies. Playing around with colours, shapes and symbols. Take a look at the goings on: Playing around with visual depictions of softness and moisturising. Mood board compilations of visual cues incorporating keywords like soft, subtle, light, serene and feminine. In-depth explorations of colors, gradients… Continue reading Secret Temptation Soap
Let’s experience the outdoors
After pioneering the adventure and activity based summer camp business, Exper Executive Education felt there was a clear and present need to create new products that could leverage these sites for active holidays for the whole family. “Let’s” offers engaging travel and holiday experiences. “Let’s” looks forward to crafting great adventure experiences like rafting, trekking, biking, surfing,… Continue reading Let’s experience the outdoors
Designspeak: Srijan brand book
Srijan started as a development company, 15 years ago, building content management system frameworks focussing on Drupal, an established, open-source technology in that space. Over the years, it moved away from CMS to solve wider technology problems for its clients—building solutions that entered the space of strategy and consulting. Taking a cue from its new… Continue reading Designspeak: Srijan brand book